Engagement Infographic

Nestlé Drumstick

One of the more interesting projects I was tasked with for Nestle Drumstick was actually an internal piece, to be shared with their marketing team. Using info provided by our social teams, we wanted to report on how our strategy was working. I was given a sheet of numbers and began to distill the information. The brand is all about summer, so that's what inspired me to integrate the beach illustration. Having that concept allowed for a little more fun and exploration throughout the infographic.